QUOTE (Brianrpaul98 @ Aug 30 2008, 10:34 AM) Hi, I have 3 new-built detached houses for sale in a smaller centre that are side by side by side on the same street. The question we are struggling with is whether to have one Realtor handle all 3 sales, or divide it up between two or even three competing brokerages. We have no allegiance to any one brokerage at this point.
I am weighing the synergies of having one Realtor do the whole package with regards to marketing, open houses etc, verses the benefits of the competition developed with two or three Realtors.
Thanks in advance
Regards,
Getting the price right in a flat or falling market is critical, since the prices are falling away from you and there`s a tendency for sellers to chase the market down. In Edmonton and Calgary right now, only one out of 10 listings will sell, so it`s best to get your pricing down pat right at the start of the listing when it will receive the most attention it will ever get.
If you don`t get an offer within the first 30 days of listing it, your price is too high for a declining market. If your price is too high, you`ll either get tons of showings with no offer, or very few showings at all. If you do get an offer which "seems" too low, evaluate it very carefully. In about 99% of the time, that first sincere offer probably reflects the true market value of your home. You may not get a second at the same level in a weak market.
There are a few other strategies to supplement the pricing issue, such as Staging the home, offering commission incentives, or buyer incentives, painting, new floor coverings etc. A good realtor will offer some suggestions on all of these as they relate to your situation.
Best of luck,
Sam